Psychology of sales

Sales isn’t as simple as “meet needs,” “close” and people will buy. Why will people buy exactly the same object (which meets their needs) from one person, yet not from another?

Sales is both an art and a science. People buy from people whom they like, but how can you be more likeable? They buy from people who “speak their language”, how can you appear to speak their language in a short meeting.

We will combine your sales model with the latest research on selling, to give your sales team an added advantage with their customers.


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